Why Greatness Cannot Be Planned book cover

Why Greatness Cannot Be Planned

by Kenneth O. Stanley

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Who recommended this book

Ev Williams
Ev Williams

Co-founder of Twitter and CEO of Medium

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This thought-provoking book challenges the idea that success comes from rigid goal-setting. The authors argue that innovation and greatness cannot be measured by mechanical metrics and should be embraced through playful creativity and serendipitous discovery.
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